Free foreverVerified 2026-07-21

PostHog review

Open-source product analytics with heatmaps, session replay and a generous free tier.

Our verdict: The developer/SaaS pick: heatmaps and replay ride along with real product analytics, feature flags and A/B testing in one open-source stack — overkill for a brochure site, ideal for a product team.

Price

Free — 5,000 recordings + 1M events/mo

Paid from Usage-based

Heatmaps

3 types

Click, Scroll, Move

Script

Not measured

GDPR compliant

The good

  • Genuinely generous free tier (1M events + 5k replays/mo)
  • Open source and self-hostable — full data control
  • Analytics, flags, surveys and A/B testing in one platform

The catch

  • Developer-oriented — steeper than a pure heatmap tool
  • Heavier script than the lean heatmap-only tools
  • Usage-based billing is harder to predict at scale

Pick it if

Product and engineering teams who want heatmaps next to analytics, flags and experiments — with the option to self-host.

Skip it if

Non-technical marketers who just want a visual heatmap — the surface area is large and developer-shaped.

Full specification

Free tier
5,000 recordings + 1M events/mo (forever)
Paid from
Usage-based
Pricing notes
Free forever up to 1M events and 5,000 session replays/mo, then pay-as-you-go per event/recording — no fixed monthly plan. Self-hostable (open source).
Heatmap types
Click, Scroll, Move
Session recordings
Yes
Surveys
Yes
Funnels
Yes
Form analytics
No
A/B testing
Yes
AI insights
No
Script size
Not independently measured — we don't publish a figure we haven't checked
GDPR compliant
Yes
EU data residency
Yes
Integrations
GA4, Segment, Zapier, Slack, Sentry

Sources · verified 2026-07-21